The Problem of Unrealistic Patient Expectations.
- - October 31st 2013
Frequently, as you almost certainly know, patients have unrealistic expectations about cosmetic surgery and the results they can get to enjoy from your skilled hands. While most patients that visit your office are probably realistic, it is the percentage of your patients that expects miracles who can make life difficult for you.
It's a problem you have certainly encountered from time to time and, it may be one in which you have found it difficult to please the woman or man that accepted -- and paid for -- your services.
In truth, there is no easy way to deal with unreasonable expectations. Perhaps the best thing you can do when a potential client consults with you is to be as honest and forthright as possible. If you take that approach, you stand a better chance of modifying expectations you can never meet and that may help your new patient become more realistic.
For you and for your potential patient, it is really all about "dreams versus reality." And if you can get a soon-to-be new patient to accept the reality, the results will be acceptable and you will have a satisfied client. If your consultation is unable to "level off" expectations, it may be wise to have the patient-to-be seek and get a second opinion.
What is at stake here is your reputation. If you don't modify unreasonable expectations, your patient may "skewer" you with an unfavorable review on a major social media website. You can avoid that by making sure "dreams match reality" when it comes to your new patients.
It is worth the effort for your client, for you and for your practice.